Phyto

Phyto products were conceived long before the emergence of environmental awareness and botanical hair care trends. The journey began over 30 years ago in Haute Provence, France through the curiosity of renowned hairstylist Mr. Patrick Alès. In an old country home, he discovered antique jars full of dried herbs and essential oils and he became fascinated with the idea of harnessing plant extracts to nourish the hair and scalp. After creating a few decoctions and testing them on his own clients, he had a vision- to create a range of botanical treatments that work safely and effectively to reveal hair’s beauty. Phyto was born.

The Power of Plants
The difference is inside. Mr. Alès and his team continue to explore the world for the finest ingredients. In total, over 700 plants are found in Phyto formulas and the manufacturing secret lies in the various extraction methods used. Each plant contains over 200 components with a delicate structure and juxtaposition to form a complete extract. After selecting the plants, our team identifies the most active molecules which can be found in either the: roots, flowers, buds, fruits, gums, resins, sap, juices, seeds,etc. This process guarantees the effectiveness of each Phyto product.

Research and Development
The Phyto research laboratory is led by a team of scientists, pharmacists, biochemists, engineers, and botanists. The expertise and talent of our distinguished experts allow us to create an advanced hair care range based on innovative concepts and dedicated research. The result: highly concentrated formulas without harsh chemicals and minimal or no water added. Therefore, only a small amount of product is needed to garner remarkable results.

Complete treatment line
Phyto offers an extensive range of products that are divided into specific segments: from color-treated, dry, anti-frizz to hair loss. Since the condition of the hair and scalp is ever-changing, Phyto recommends alternating in-between segments for optimum results. Let your stylists be the experts and prescribe ideal solutions for your client’s hair care needs.

Unique packaging
A true innovator, Mr. Alès was one of the first stylists to package his formulas in 100% recyclable containers. The non-porous properties of aluminum and glass help minimize the use of preservatives while conserving the botanicals’ effectiveness. Beyond its primary function, Phyto packaging symbolizes its distinctive pharmaceutical identity, which is the heart of Mr. Alès’ philosophy.

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